Greater confidence and better data quality with SAP MDG
Norbert van Haaften, Head of Data at Versuni
For organisations using SAP Master Data Governance (MDG), reliable master data is essential. At Versuni, a company globally recognised for its domestic appliances, data quality also plays a key role in supporting business processes and decision-making.
As development of the SAP MDG environment continued and work on SAP Data Quality Management (DQM) began, there was a need for in-depth knowledge, independent advice, and clear guidance. Together with Avelon, significant steps were taken toward a more manageable and higher-quality data environment.
Norbert van Haaften, Head of Data, was closely involved in this effort along with his team.
Avelon’s strength lies in its in-depth subject matter expertise and honest, insightful advice.
A New Phase in the SAP MDG Landscape and Data Quality
In 2022, Avelon delivered training to the data team. Two years later, new complex challenges arose regarding SAP MDG and data quality. The Versuni team had strong data expertise, but as SAP MDG was still a relatively new discipline, there was a need for additional knowledge and experience. Building on earlier positive experiences Versuni engaged Avelon as its knowledge partner.
“Within SAP, there are often multiple ways to achieve the same goal,” says Norbert. “That’s why it is important to select a partner who not only understands the technology, but can also explain which approach makes most sense for our specific situation.”
In addition to challenges related to workflow design, parallel processing, and governance, Versuni was particularly interested in making progress in data quality. This required a structured approach.
From Knowledge Sharing to a Functional DQM Environment
Versuni Headquarters in Amsterdam (Photo: Versuni)
In the second phase of the collaboration, Avelon provided support in setting up the SAP Data Quality Management (DQM) environment and defining data quality rules. The focus was not only on the technical aspects, but also on the surrounding business processes and making the right decisions.
Avelon acted as a knowledge and strategic partner and provided advice on architecture, design choices, and best practices. This led to faster decision-making and helped avoid less effective solutions.
“When consulting SAP documentation or online resources, multiple possible solutions often emerge. Avelon was able to explain why, in our situation, one specific approach was the best option. That led to increased speed and trust,” said Norbert.
Better data quality and greater confidence in decision-making
The implementation resulted in a fully operational SAP DQM environment with a large number of data quality rules.
Although the impact on operating results cannot be measured directly, Versuni has seen demonstrable improvements in the quality of its master data. This provides a solid foundation for reliable processes, reporting, and decision-making.
In addition, the partnership primarily fostered trust among the team. Within an organisation where SAP MDG was still relatively new, Avelon provided stability and certainty. Since decisions were based on solid experience and best practice, they could be made more quickly.
Thanks to Avelon’s expertise, we have significantly improved the quality of our master data and were able to accelerate the implementation.
A knowledge partner with vision
For Versuni, Avelon’s value goes beyond technical knowledge alone. The combination of in-depth expertise, practical experience, and honest advice is seen as a distinguishing factor.
Norbert: “What I appreciate is that Avelon consultants also point out when something is not a good idea and are able to substantiate that that up. That gives confidence that the right decisions are being made.”
That role as a trusted adviser enabled Versuni to make faster progress and invest with greater confidence in the further development of the SAP MDG environment.
A strong foundation for further growth
With a fully operational SAP DQM environment, improved data quality, and a clear roadmap for SAP MDG, Versuni has a solid foundation for future data management.
This collaboration demonstrates that successful master data governance is not just about technology, but above all about having the right expertise and confidence in the chosen approach. Norbert sums it up as follows:
“Avelon really knows its stuff. They are true experts who helped us make the right decisions faster.”
Learn more
For organisations seeking insight into their current SAP MDG landscape, Avelon offers a SAP MDG Health Check. This quick scan is free of charge and provides a quick understanding of optimisation opportunities.
For more information about SAP MDG, or to schedule an intake meeting for this health check, please contact Sander van der Wijngaart.
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